Headliner Coaching

Description

Headliner — $975/month
Your brand. Your business. Your breakthrough.

The all-in experience for artists going full-time. Headliner is an elite mentorship where Kevin Hawkins helps you master your voice, elevate your brand, and structure your career like a business. Stop guessing—build a clear, repeatable system for releases, growth, and revenue.

What you’ll get

• Bi-Weekly 1-on-1 Coaching (60 minutes): Deep-dive sessions covering vocal mastery, branding, positioning, and strategic planning.
• Complete Marketing Rollouts: Custom launch plans for singles or projects, including timelines, assets, and channel strategy.
• Weekly Social Media Audits: Ongoing content reviews with actionable feedback to sharpen hooks, cadence, and conversion.
• Sync & Brand Partnerships: Guidance, editing, and feedback on pitches and materials to increase placement readiness.
• Curated Playlist Strategy: Direct pitch reviews, targeting, and submission tactics for independent, curated, and editorial lists.
• Royalty Revenue Audit: Review of PRO/MLC/SoundExchange and catalog setup to help capture what you’ve earned.
• Website Development/Refinement: Professional setup or optimization on Shopify, Squarespace, or WordPress.
• Advertising Strategy: Creative testing plans and campaign guidance across Facebook, Instagram, and TikTok.
• Press Kit (EPK) Optimization: Professional edits and enhancements to present your story and wins clearly.
• Quarterly Creative Intensives: Hands-on planning for visuals, live shows, and release calendars.

Who it’s for

Artists ready to go full-time who want a complete system—vocal coaching, brand building, release strategy, and business structure. If you’re scaling from momentum to a professional operation, Headliner is your path to breakthrough.

Why Headliner works

• Voice + brand + business: Align the three pillars so every release compounds.
• Execution over guesswork: Clear plans, weekly audits, and bi-weekly strategy keep you moving.
• Professional presentation: Optimized site, EPK, and pitches raise your ceiling with partners and fans.

Pricing: $975 per month. Membership includes the benefits listed above for the current billing period.

After checkout, you’ll receive scheduling links, rollout templates, audit instructions, and onboarding for site/EPK work. Platform fees, ad spend, and third-party service costs are not included. Placements and playlist adds cannot be guaranteed.